Ebay Warning

The circumstances for an Ebay warning notice

Ebay is one of the largest markets for new and used goods online. The platform connects an immense number of private and commercial traders and consumers by acting as an intermediary between the parties. Even if it does not give the impression at first sight, the numerous traders and suppliers are subject to the same legal framework as the market participants and companies in the real everyday street shop. In contrast, online almost all private providers are considered commercial due to the framework conditions and terms. This is true even if the turnover or other factors are small. They are all market participants and competitors to the other providers. From a legal point of^ view, this matter is somewhat complex and various courts have already taken a stand on this.

In principle, however, it is very likely that even if a private provider offers his goods online (without a physical shop), the same legal market and competition conditions apply as for other much larger and better-known providers.

Die Gegebenheiten für eine Ebay Abmahnung

Have you received a warning from Waldorf Frommer?

Regulation and basics for Ebay sellers

Since, strictly speaking, every seller on Ebay is a shop owner in his own right, without a shop front and physical premises, but with an extended business area, the same rules apply to all of them. In addition to this, there is usually a fierce competition for the large offer of used and new goods. The legislator therefore wants a largely regulated market. Above all, customers and consumers should be protected from dubious offers and have the opportunity to check the providers and contents for a certain seriousness.

The providers and sellers must therefore pay attention to details and regulations in the area of competition law and data protection in every advertisement. Although there is a legal distinction between private and commercial sellers, particular attention should be paid to the details of the individual advertisements and product information such as the general terms and conditions. Otherwise, it can quickly happen that you will receive an Ebay rejection. Of course, it is also best to check other issues in the area of internet law in advance.

Regulierung und Grundlagen für Ebay-Verkäufer

Background on the significance of warning letters against sellers on Ebay and Co.

A crucial feature of online offers is the promotion of the individual advertisements on other websites. This is an essential part of the business model of Ebay and other online commodity platforms. This is because targeted advertising on the pages of third parties, such as

– Google

– Facebook, and

– Twitter

is an essential part of the turnover on the internet and therefore usually not cheap. By placing advertisements on other websites with the help of cookies, which are used for the purpose of tracking the respective clicks and leads, it is possible to track exactly how effective and what turnover the respective advertisement generates.

With this system, it is clear to see why the warning business is so widespread on the Internet. Ads are often purchased as a package deal. In relation to Ebay, this means that several ads are placed with the corresponding information about the ads.

Hintergründe zur Bedeutung von Abmahnungen gegen Anbieter auf Ebay und Co.

Have you received a warning from Waldorf Frommer?

Consumers searching for a particular item must first accept so-called cookies on third-party sites. Each cookie can then be traced back to the third party site by Ebay. In the end, two main factors are crucial. The cookie name and the cookie duration. The cookie lifetime determines the duration for which an ad can be tracked on a third party website and is therefore a decisive criterion for calculating the cost of the ad.

What can I do if I have received an Ebay warning?

A warning notice on online platforms such as Ebay is usually received for the “legal” reasons already mentioned, e.g.

–     Competition law

–     Copyright law

–     Data protection (DSGVO).

Eine Abmahnung auf Online Plattformen wie Ebay erhält man meist aus den bereits genannten „legal“ Gründen, wie z.B.

In individual cases, the best way to react is to seek and accept external help. The possibility of reaching a qualified lawyer or out-of-court mediator via Abmahnungshilfe.de offers many advantages. We will help you find the most favourable and best way to resolve your matter. The decisive factor here is knowledge of the proportionality and consequences of the admonished allegations. If you are looking for the best alternative courses of action, our external partners will be happy to advise you in a free and non-binding initial meeting. Regardless of the area of law and the status of your case, you will find the best solution to your problem. Matters in the area of warning letters and in connection with Ebay or other websites should not be left unattended, but should be dealt with legally or negotiated out of court as quickly as possible and in the most cost-efficient way possible.

Do not hesitate to make a non-binding enquiry on your topic on the website: www.abmahnungshilfe.de. The strength of our external experts lies in solving your issue quickly, effectively and cost-efficiently.

Get in touch

You can decide to talk to a settlement expert in order to negotiate a settlement offer from the law firm which sent you the infringement letter. This will be sent to you without any obligation to accept and costs before accepting. All settlement experts have year long experience in this field and have settled hundreds or thousands of cases.


If you require legal advice, consulting or representation, you can decide to submit your case to an experienced lawyer. The lawyers to which your case will be submitted are all experienced and specialised in the infringement regulation.


For questions regarding your handling case please contact us directly via: kontakt@abmahnungshilfe.de

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